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We build products around human performance
Our work focuses on sleep and attention — the two foundations that shape how people think, recover, and perform. We design intelligent apps that improve these inputs, so better outcomes follow naturally.
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How we build
Our work starts with the fundamentals of human performance. By focusing on sleep and attention, we design products that improve the inputs people rely on every day — making better outcomes more likely over time.
Human at the core
Human performance starts with sleep quality and focus, the foundations everything else builds on.
Predictable progress
When the right systems are supported consistently, progress becomes predictable and outcomes improve naturally.
Built simply
Focused applications designed without excess, built to fit naturally into everyday life.
Intentional growth
Our portfolio grows deliberately, expanding only where meaningful and lasting improvement is possible.
Deployed Apps
Launched
2025
SleepMaxx AI improves sleep quality by analyzing sleep patterns and sleep debt, then adapting guidance to support healthier sleep rhythms and deeper, more consistent recovery over time.
Launched
2025
Unrot AI reduces digital distraction by quietly minimizing high-friction interruptions, helping protect attention and create conditions where sustained, stable focus is easier to maintain without relying on willpower.
Coming soon...
XF Agencija US Inc. D/B/A Axiom Labz

300 Delaware Avenue, Suite 210, Wilmington DE, 19801
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